The Consensus Ultra Concentrated Detergent is an economic detergent that can be diluted up to 20 times with water and can be used for more than a year (380 times) if washing laundry less than 3kg with 20 times dilution. It is a DIY concept with various dilution ratio according to level of laudnry contamination and even after 20 X dilution, the washing power is higher than our best- sold product. It is eco freindly saving up to 19 bottles of plastic and the liquid is 100% biodegradable that can be decomposed into water within 45days. Also it will be good for a gift as the package is modern and stylish with light weight (1.43 kg).